http://www.summerreadingnys.org/
In 2007, New York joined the Collaborative Summer Reading Program (CSLP), a national consortium of 47 states that pools resources. The theme and many of the materials available to New York's libraries come from the work of this collaboration.
Some 1,100 local libraries throughout New York State use the theme and materials provided by the New York State Library and CSLP to create a summer reading program geared towards their communities' needs. They partner with local organizations and schools to help promote and create the program. The library staff help children select reading materials and provide literacy-enhancing programs such as storytelling, music, creative arts, and performances.
Be Creative @ Your Library is the theme for children and Express Yourself @ Your Library is the theme for teens.

http://www.barnesandnoble.com/summerreading/
1. Kids read any eight (8) books of their own choosing.
http://www.hebuddy.com/content/pdf/summerreadingclub.pdf
Ready? Set. Read! Just pick out 10 books and get started. After you finish reading each one, log it in on the next page. Be sure to have a grown up put their initials by each book you’ve read. (Parents, you can read to your children if they are too young.)
When you’re done, pat yourself on the back! You’ve read 10 books. Now reward yourself with a cool prize by mailing the form to:
H-E-Buddy® 2009 Summer Reading Program
10503 Sentinel, San Antonio, Texas 78217
Your form must be postmarked by August 9, 2009.
Okay, now be patient. In 2-3 weeks, you’ll receive the cool prizes for reading all 10 books. Way to go!

http://www.scholastic.com/summerreading/
Join Scholastic’s Summer Challenge and be part of a team quest to eat, sleep, and dream books all summer! Find great reads, play book-based games,
and help Scholastic support Save the Children! Your minutes can also count toward the World Record Challenge.
Ready to turn a page? Log your minutes, earn points, help a cause, and read for the world record! All you have to do is:
At the end of the summer, the winning team gets to vote on which Save the Children U.S. program will receive a special donation from Scholastic in your team’s name!
Not entirely free, but half-off....
http://www.borders.com/online/store/MediaView_summerreadingkids?cmpid=k1-51809